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One benefit of a unisex shirt is way more color options Do Not Give In To The War Within End Veteran Suicide American Flag shirt . It’s the standard shirt, but you can still get most colors with the women’s equivalent, depending on the shirt. A simple unisex shirt works well when you want to pass out shirts for free to promote your brand. So if you’re hoping to print in mass quantity at lower cost then keeping it unisex makes sense. Just remember that the fit may not appeal to as much of your audience. Alex also mentions the difference between a men’s and unisex fit. There’s men’s fit for some brands like KingTee. Unisex fits slimmer and cuts closer to the underarm than a men’s fit which makes it the easiest option. Printing a shirt in various fits gives people reason to wear your shirts more. A standard fitting shirt for women isn’t as flattering and often only worn as loungewear or workout wear. Instead, a women’s fit looks better to wear to dinner or work with jeans and a sweater.